Universal Music Group has torn TikTok to shreds in an open letter, accusing it of bullying, indifference and intimidation as it announced it was calling a “time out” on the popular social media platform.
The letter explains that Universal Music Group’s agreement with TikTok expires on Jan. 31 and so far, the companies have failed to reach an agreement on three key issues: “appropriate compensation for our artists and songwriters, protecting human artists from the harmful effects of AI, and online safety for TikTok’s users.”
It alleged that TikTok “attempted to bully us into accepting a deal worth less than the previous deal, far less than fair market value and not reflective of their exponential growth.”