While the summer holiday season may seem a distant dream, it's closer than we think. And what better way to embrace the anticipation of sun-soaked days than by refreshing your swimwear collection?
If you're looking to update your beach attire without splashing out, Primark has got your back. The budget-friendly retailer has been impressing shoppers with its spring/summer collection this year, offering a range of affordable pieces to suit all tastes.
One item, in particular, has been turning heads on social media due to its uncanny resemblance to a pricier, high-end alternative.
READ MORE: 'Stylish' £30 Primark bag looks almost identical to £150 Mint Velvet version
Fashion TikToker Content By Amar was keen to show off Primark's latest swimwear range, seemingly inspired by luxury brand Hunza G. She encouraged followers to 'run' and grab a chic scoop-neck yellow swimsuit made from crinkled material.
The swimsuit is also available in a navy and white striped pattern, strikingly similar to a Hunza G version retailing at £175. However, Primark's take on the design comes with a much more wallet-friendly price tag of just £12 - meaning you could bag both colours for less than £25, reports the Manchester Evening News.
Perfect for any upcoming holidays, the swimsuit features a low back and playful crinkle pattern for a retro feel. Pair it with a breezy linen shirt and sandals for lounging by the pool, or team it with a sarong and oversized sunglasses for beach outings.
Whether you're jetting off to Ibiza, Thailand or any other exotic location, these simple yet chic swimsuits are a must-have. They're affordable and perfect for packing in your suitcase.
Both colours are available in sizes XS-XL, and while they aren't available for online purchase, you can check stock at your nearest store here.
Crinkle swimsuits seem to be the current trend - you can also grab a black square-neck version from Boohoo for £20, and Accessorize also offers their own style in a variety of colours for £34.