zMessenger, multiple-award winning full service digital marketing agency in Sri Lanka, has entered into a partnership with Japanese Veteran Advertising Agency Network- Chuo Senko to expand its Digital Marketing Technology and Services into the ASEAN region. The agreement for this partnership was signed recently at the zMessenger’s Head Office in Colombo 2.
Chuo Senko has decades of experience in creative advertising with a client portfolio that includes global brands such as Honda, Hitachi, Aeon-Tokyo Department Store, is in digital acceleration drive to cater to its growing client digital demands. With zMessenger partnership, Chuo Senko gets access expertise and experienceof innovative digital marketing firm in the Asian region.
Commenting on the tie-up, Takeshi Hompo – President Director of Chuo Senko (Indonesia) stated, “Today’s advertising business requires hybrid solutions as clients demand a mix of traditional media as well as digital and mobile marketing. With our decades of experience, we are very solid in carrying out campaigns for traditional media but we are temporary short-on the expertise of digital and mobile media. Thanks to our tie-up with zMessenger, we are now fully-geared to break down barriers and provide an effective hybrid solution that I am sure will have tremendous success with our clientele.”
With the inking of the agreement, zMessenger will be able to take its novel stack of MarTech (MarketingTech) platforms involving AI driven Programmatic Ad buying, Virtual Reality and IoT Solutions to the regional level by collaborating with the two companies as they pitch 360-degree solutions to companies in Indonesia, Philippines, Vietnam, Thailand, Cambodia, Myanmar and Japan.
zMessenger and Chuo-Senko being veterans in the Digital marketing and Creative advertising will work with ‘progressive’ global clients where digital is found everywhere in their customer journeys. zMessenger will combine its 14 year experience in the creation and execution of dynamic mobile and digital campaign strategies with cutting edge MarTech involving Data Analytics , Artificial Intelligence, IoT and Virtual Reality to create extraordinary platform to deliver world-leading brand experiences that are digitally led, data-driven and multi-channel.
Jayomi Lokuliyana – zMessenger’s Co-Founder and Chief Executive Officer, said, “Combining the cultural influence, core values of innovation and deep consumer insights with the global caliber of Chuo Senko gives access to Global stage for Digital Innovation.”