Sri Lanka Tourism celebrated World Tourism Day on September 27,  2016 focusing on the UNWTO’s theme for this year, “Tourism for all – Promoting Universal Accessibility.”

This year’s theme is of special significance to Sri Lanka Tourism as it works towards implementing the statutory requirement of making the country’s tourism sites accessible to all visitors.

This year’s official celebration was held at the auditorium of the Sri Lanka Institute of Tourism and Hotel Management with the participation of all tourism industry stakeholders.
Minister of Tourism Development, Christian Religious Affairs and Lands, John Amaratunga and Chairman, Sri Lanka Tourism P. M. Withana participated at the event.

Meanwhile, the event also saw the launch of a new TV travel programme set to be telecast on Rupavahini in order to promote and develop Sri Lanka’s domestic tourism.

The Programme “Adaraneeya Sri Lanka” will go with the theme of “Lets See, feel and protect” which will bring information on various lesser known tourist attractions in 25 districts in the country. Furthermore, this programme will explore the nature, culture and the typical life styles and traditions of Sri Lankans in each district of the country.

Adaraneeya Sri Lanka will also cover and educate the audience about the native foods and clothing patterns of Sri Lankan people.