Singer Sri Lanka PLC, the country’s leading consumer durable retailer, is stepping forward to power the most anticipated game in the school rugby calendar – the Bradby Shield encounter between Royal College, Colombo and Trinity College, Kandy – for yet another year. The partnership between Singer Sri Lanka and the Bradby Shield encounter kicked off in 1989, making this the 27th consecutive year that the company has been associated with this prestigious sporting event. Speaking at the event announcing the latest chapter in this long-standing partnership Asoka Pieris – CEO of Singer Sri Lanka stated, “The Bradby Shield encounter is the highlight of the schools rugby calendar and we are thrilled to be a part of it. As always, I am sure the thousands following this highly-charged encounter full of rich tradition will be treated to sporting excellence of the highest order”. he added.