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Singer Sri Lanka PLC, the country’s leading consumer durable retailer opened a Singer Mega flagship showroom exclusively dedicated to SONY and Beko branded products all under one roof at No. 6, Dudley Senanayake Road, Colombo 08. The new concept store was patronized by Ambassador for Turkey in Sri Lanka Tunca Ozcuhadar, Group CEO Singer Sri Lanka PLC Asoka Pieris, Director Operations Singer Sri Lanka PLC Chandana Samarasinghe and Head – SONY Sri Lanka Representative Office Alex Yee.

Director Commercial and Marketing of Singer Sri Lanka PLC, Mahesh Wijewardene opined, “Today, Sri Lankans have become more discerning in their tastes and being able to shop for products that come under a sophisticated range from the best brand names in the world will be an experience not to be missed. The flagship store, which will be managed by the ‘Mega’ channel, will be a one stop shop showcasing a well-equipped offering aimed at attracting the brand conscious segments such as apartment owners, and will also highlight a range of consumer durables which is ideal for the developing urban lifestyle”.
Featured SONY branded products such as TVs of all ranges, Xtra Protection TV, Android, TVs, 85” TVs as well as the 65” world’s thinnest 4K LED TV. In the audio category, products such as the Shake Series (Shake-X7D and Shake-X1D), Audio Hi Fi Systems, Home Theaters will be available for the SONY brand lover.

As a special promotion celebrating the new showroom opening till February 2016, three lucky couples can win a ticket to Spain when purchasing Beko branded products and watch their favourite football team FC Barcelona and stars like Lionel Messi, Neymar and Luis Suárez live in action.

With its 160-year heritage, Singer’s brand strength is unmatched in Sri Lanka. SINGER is the sole distributor and authorized service partner for Beko in Sri Lanka since 2012.

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